Halight is a Canadian marketing agency offering innovative e-learning solutions that help big consumer brands train their expansive workforce. As a leader in the industry, Halight’s solutions are trusted by clients like Bridgestone, Motorola, and Fitbit to train employees on their respective feature-rich products and services.
In an increasingly mobile world, Halight sought to innovate its e-learning via branded apps tailored to each client’s products, stores, and locations.
The apps also needed to integrate with Halight’s existing learning systems and content, while also personalizing the training experience for each customer and employee.
Initially, Halight undertook a buy vs. build research process, and first evaluated an open-source solution for building hybrid applications.
A trusted advisor to Halight is the leading push notification provider OneSignal – who suggested the team consider Median.co as their app platform solution.
Median's partnership with OneSignal provides us with unlimited push notifications so we can easily connect with our app users. This partnership is one of many reasons why choosing Median was easy for us.
Halight uses Median.co to produce branded apps for a long list of major consumer brands, boasting upwards of 1 million engaged users across the board.
The e-learning leader can remain focused on innovative ways to educate employees, while Median manages their app store publishing and ongoing updates.
Median alleviates having to build these apps ourselves. That would take away time and resources from design and development for our web environment, which is our specialty.
How Halight + Median boosted e-learning for employees
Halight delivers ambitious product training apps to major consumer brands and their workforces. This is how they make it happen.